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K18 TripleBright Oxidation Defense Purple Shampoo
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$44.99
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$69.99
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K18 TripleBright Oxidation Defense Purple Shampoo
Breakthrough triple-action protection for brighter, longer-lasting blonde
- Triple action formula
- Blonde like new
- Removes hard water brass
- Non-staining foam
- All hair types
- Neutralizes without overtoning
Join 2,400+ people who've transformed their hair
Free shipping
Returns up to 60 days
Clinically proven results
Monica C.
Verified Customer ✔
April 24, 2026
"My hair looks brighter after every wash without any purple tint."
Description
What's Included
Key Benefits
How to Use
Key Ingredients
Skin Type & Details
A triple-action blonde shampoo that goes beyond basic toning. Most purple shampoos simply deposit color to temporarily mask brassiness without ever addressing what is actually causing it. This formula does something completely different. It removes the brass-causing metals and minerals left behind by hard water, neutralizes existing brassiness without overtoning or staining, and then defends your hair against future brassiness before it starts. One wash. Three actions. Blonde that actually looks new again.
- Black Rice Brightening Cleanser
- Turmeric Ampoule Calcium Essence — 30ml
- Dr. Firming Essence — 30ml
- White Repair Serum — 30ml
- Multi-Calcium Eye Cream Stick — 9g
- Hydrogel Eye Patches — 60 pairs
- Purple Radiance Face Cream — 50ml
- Gift-ready box
- Exfoliates and renews skin texture with turmeric and calcium actives
- Visibly firms and lifts with peptide-rich firming essence
- Repairs and rebuilds the skin barrier for smoother, even tone
- Reduces the appearance of dark circles and under-eye puffiness
- Brightens dull skin with antioxidant-rich black rice extract
- Locks in 24-hour moisture with the purple radiance cream
Step 1 — Cleanse with the Black Rice Cleanser on damp skin, rinse well
Step 2 — Pat Turmeric Ampoule Essence onto clean skin and allow to absorb
Step 3 — Apply Dr. Firming Essence evenly across face and neck
Step 4 — Follow with White Repair Serum in upward motions
Step 5 — Glide Eye Cream Stick around the orbital bone; apply patches for 15–20 min
Step 6 — Finish with Purple Radiance Cream to seal and glow
Turmeric (Curcumin) — Brightens, reduces hyperpigmentation, anti-inflammatory
Black Rice Extract — Antioxidant protection, radiance-boosting, skin renewal
Multi-Calcium Complex — Strengthens moisture barrier, supports cell renewal
Centella Asiatica — Soothes sensitivity, accelerates barrier repair
Peptide Complex — Stimulates collagen, visibly firms and smooths
Suitable for all skin types, including sensitive skin
Shelf life: 3 years
Free from harsh acids and fragrance
6 full-sized products in a gift-ready box
Learn More...
Overview
A triple-action blonde shampoo that goes beyond basic toning. Most purple shampoos simply deposit color to temporarily mask brassiness without ever addressing what is actually causing it. This formula does something completely different. It removes the brass-causing metals and minerals left behind by hard water, neutralizes existing brassiness without overtoning or staining, and then defends your hair against future brassiness before it starts. One wash. Three actions. Blonde that actually looks new again.
What's Included
TripleBright Oxidation Defense Purple Shampoo · 125ml / 4.2 fl oz · Foam pump dispenser
Key Benefits
- One wash removes up to three months of hard water brass buildup
- Neutralizes brassiness without overtoning or leaving a purple tint
- Restores and evens ideal hair tone across all highlighted and lifted shades
- Non-staining easy-to-apply foam format — will not stain hands or shower surfaces
- Works on all hair types and textures
- Lightweight formula that leaves hair soft, smooth, and shiny — not dry
How to Use
Step 1 — Pump 2 to 3 pumps of foam into your palm
Step 2 — Apply to wet hair and distribute evenly from roots to ends
Step 3 — Lather thoroughly and allow to sit for 1 to 3 minutes
Step 4 — Rinse completely with water
For best results use weekly or as needed to maintain cool bright tones between color appointments.
Hair Type & Needs
Suitable for all hair types and textures. Specifically formulated for highlighted, bleached, lifted, and color-treated blonde hair. Ideal for anyone experiencing brassiness, warmth, or dullness between color appointments — especially in hard water areas.
Full Ingredient List
Water (Aqua) (Eau), Cocamidopropyl Hydroxysultaine, Sodium Cocoyl Alaninate, Sodium Methyl Cocoyl Taurate, Propanediol, Polysorbate 20, Cocamidopropyl Betaine, Trisodium Dicarboxymethyl Alaninate, Sodium Phytate, Polyquaternium-77, Glycerin, Sodium Polyaspartate, Sodium Citrate, Sodium Gluconate, Citric Acid, Tetrasodium Glutamate Diacetate, Aspartic Acid, Caprylyl Glycol, Cocamidopropyl Dimethylamine, Sodium Glycolate, Sodium Hydroxide, Sodium Benzoate, Sodium Chloride, Acid Violet 43 (CI 60730), Phenoxyethanol, Fragrance (Parfum), Hexyl Cinnamal, Hydroxycitronellal, Citrus Limon (Lemon) Peel Oil, Tetramethyl Acetyloctahydronaphthalenes, Limonene, Benzyl Salicylate, Citrus Aurantium Peel Oil, Citrus Aurantium Flower Oil.
1. Apply 2-3 pumps of foam shampoo to wet hair.
2. Distribute evenly, lathering from roots to ends.
3. Let sit for 1-3 minutes.
4. Rinse.
3 reasons to choose this formula
The only triple-action approach
No other purple shampoo removes, neutralizes, and defends in a single wash. Most formulas only address one part of the problem. This one addresses all three.
Powered by precision violet technology
Tones brassiness with calibrated color correction that is designed to neutralize, not stain, not overtone, not turn your hair purple—just cooler, brighter, fresher blonde.
Gentle enough for weekly use
The lightweight foam formula is free from harsh stripping agents. Hair feels soft, smooth, and shiny after every wash — not dried out or damaged.
Thousands of Happy Blondes.
"Honestly, I’m in love with this shampoo foam! I’ve tried it a couple of times, and the foam is just wonderful. A little goes a long way, and it spreads evenly through the hair. I can see the effect already! Definitely will be buying more!!!"
"I am very happy with the result of this purple shampoo. It makes my hair blonde and looks healthy. I like the fact that you don't need a lot so it is very convenient. It comes in a very compact bottle. I highly recommend it to all of the blondes!"
"I am very happy with the result of this purple shampoo. It makes my hair blonde and looks healthy. I like the fact that you don't need a lot so it is very convenient. It comes in a very compact bottle. I highly recommend it to all of the blondes!"
"I really like this shampoo, it really does neutralize brassiness without drying your hair. I use two pumps for my entire hair and let it sit for a few minutes and that seems to do the trick. My hair does not feel dry afterwards."
"The fact that this is foam is very interesting, but it lathers up just like a normal shampoo and I do like how this not only helps my blond hair look revived in between highlights it also gives my hair a nice shine and smooth look!!"
Powered by Science. Built for Blonde.
Ionic Detox Complex
Draws out the brass-causing metals and minerals deposited by hard water at the... read more
Draws out the brass-causing metals and minerals deposited by hard water at the source — the underlying cause of brassiness that color depositing shampoos never reach.
read lessREMOVES
DETOXIFIES
CLARIFIES
Precision Violet Technology
Calibrated toning that neutralizes warm and brassy tones without the risk of o... read more
Calibrated toning that neutralizes warm and brassy tones without the risk of over toning. No purple tint. No staining. Just the exact tone your blonde should be.
read lessTONES
NEUTRALIZES
NON-STAINING
Biopolymer Defense Shield
A protective layer that forms on the hair during washing — helping prevent met... read more
A protective layer that forms on the hair during washing — helping prevent metals and minerals from reattaching so your blonde stays brighter for longer between washes.
read lessDEFENDS
PROTECTS
PREVENTS
Ionic Detox Complex
Draws out the brass-causing metals and minerals deposited by hard water at the... read more
Draws out the brass-causing metals and minerals deposited by hard water at the source — the underlying cause of brassiness that color depositing shampoos never reach.
read lessREMOVES
DETOXIFIES
CLARIFIES
Precision Violet Technology
Calibrated toning that neutralizes warm and brassy tones without the risk of o... read more
Calibrated toning that neutralizes warm and brassy tones without the risk of over toning. No purple tint. No staining. Just the exact tone your blonde should be.
read lessTONES
NEUTRALIZES
NON-STAINING
Biopolymer Defense Shield
A protective layer that forms on the hair during washing — helping prevent met... read more
A protective layer that forms on the hair during washing — helping prevent metals and minerals from reattaching so your blonde stays brighter for longer between washes.
read lessDEFENDS
PROTECTS
PREVENTS
FAQ
Most purple shampoos work by depositing color to temporarily mask brassiness — but they never address the actual cause. Hard water deposits metals and minerals on the hair that oxidize over time and create brassiness from the inside out. This formula removes those metals at the source, neutralizes existing brassiness without overtoning, and then prevents future brass from forming. Three actions in one wash instead of one temporary fix that fades within days.
Yes! This formula works on all hair types and textures. It is designed for anyone with highlighted, bleached, lifted, or color-treated blonde hair who experiences brassiness or warmth — regardless of their natural hair texture or density.
No. When used as directed the precision violet technology is calibrated to neutralize brassiness without overtoning. Your hair will look cooler and fresher — not purple.
No. The non-staining foam format rinses completely with water and will not leave marks on your hands, nails, or shower surfaces.
We recommend 2 to 3 pumps per application. Apply to wet hair, distribute evenly from roots to ends, lather thoroughly, and let sit for 1 to 3 minutes before rinsing.
Use weekly or as needed to maintain cool, bright tones between color appointments. For areas with very hard water, more frequent use may deliver faster results.
Yes — we offer free standard shipping on all orders. Standard shipping typically 1-3 Business Days for processing and 7–14 business days for arrival. Once your order has been dispatched, you will receive a tracking number so you can follow your delivery every step of the way.
Yes — we stand behind our products with a full 60-day money-back guarantee. If you do not see results within 60 days of your purchase, contact us for a complete refund, no questions asked. We want you to feel confident trying the set risk-free. Please note that after the 60-day period has passed the refund window will have expired and we will be unable to process a return.
